The 2024 Guide to TikTok Marketing
Introduction TikTok has evolved from a platform dominated by lip-syncing teens to a global social media phenomenon influencing pop culture, purchasing decisions, and brand strategies. As of 2024, TikTok has over 1.5 billion active users worldwide, with a diverse demographic that spans age groups, geographic locations, and interests. For marketers, TikTok offers a unique opportunity … Read more